Survive to Thrive: How to Navigate the New Normal and Protect Your Brand

Speaker(s):

Wendy Lewis, Founder/President
Wendy Lewis & CO Ltd.
New York, NY

Duration: 1:03 hr

Our world is changing daily in ways we have not imagined, and we have to face the changes and challenges head on. We cannot let fear and trepidation cloud your thinking and make it harder to make good decisions. Ultimately the practices who stay the course and manage this process with clear heads will come out on the other side with a business poised for growth. Topics include

  • Best ways to position your practice for the future
  • How to tweak the tone of your social media to stay relevant
  • Patient communication tactics to keep them engaged
  • Pivoting from a pure play cosmetic practice to a wellness emporium
  • Developing a brand protection plan

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